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4 Ways to Style Your Family Holiday Photos

Find the vibe that fits your family – we’ve handled the rest.

Updated December 24, 2025

Holiday cards? Handled.

Family holiday cards aren’t just keepsakes; they’re snapshots of your family’s story. The backdrop, outfits and little styling details all come together to set the tone. Whether your crew leans toward festive sparkle, timeless elegance, outdoor adventure or cozy comfort, here are fresh ideas to make your photos shine. 

tailored & tulle

The Fancy Fam

This family goes all in on refined style, leaning into luxe fabrics, darker hues and elevated silhouettes. If you’re the type who prefers your holiday photos double as a frame-worthy family portrait, this is your lane. 

Location ideas: Grand staircases, downtown hotels or an urban rooftop at golden hour—anywhere with a touch of drama and sophistication. 

Styling details: Suiting for dad, a velvet dress and classic pointed-toe heels for mom. The kids are clad in luxe layers, styled over a metallic shimmery dress or skirt for your fashionista; tailored pants and a simple dark sweater that screams "cashmere" without the price tag. Between the elevated fabrics, festive color run and overall chicness, our new Tailored & Tulle holiday collection is the total package—and exactly what you're looking for. Add polished shoes, sleek hairstyles and some classic accessories (bonus if they have a nod to Parisian flair)—think a beret or pearl jewelry. 

Festive Fam

The Festive Fam

Think bold colors, playful patterns and energy that practically sings holiday cheer. This family thrives on plaid layers, novelty knits, and pops of red and green. When it comes to styling, more is more: mix-and-match patterns that look coordinated but not overly polished.

Location ideas: A decorated ice cream shop, your favorite neighborhood candy store or even a tree lot strung with lights—places where the vibrant vibe feels natural. 

Styling details: Organic and sustainable sweater knits from Little Planet™ are the perfect play here. Add twirl-ready skirts from Otter Avenue™ and don’t forget some sparkle (sequins or metallic shoes photograph beautifully). 

The Outdoorsy Fam

For families who’d rather swap city lights for starlight, lean into your love of nature. The look here is casual, layered and relaxed—but still put together enough to look intentional on camera. 

Location ideas: Evergreen woods, a snowy trail or even your own backyard fire pit. Think plaid blankets, hot cocoa mugs and natural light. 

Styling details: Start with layering pieces in rich seasonal colors, then top with a chunky sweater or quilted jacket. For organic and sustainable options, check out new elevated knits from Little Planet. Boots are a must (practical and camera-ready), and coordinating knits like hats or scarves (for boys, girls, toddlers & babies) tie the group together without feeling forced.  

Outdoorsy Fam

The Cozy Fam

If your family’s vibe is more about curling up together than dressing up, lean into it. This look is casual, warm and candid—perfect for capturing the real, at-home magic of the holidays. 

Location ideas: Your living room sofa, piled high with blankets; a weekend morning around the tree; or baking cookies in the kitchen. Comfort is the star. 

Styling details: Our holiday family matching pajamas were made for this. With over 10 different prints carried in sizes NB to adult, your family can choose their print and fabric for maximum comfort and style appeal. The best part? Bare feet, tousled hair and a warm mug in hand all feel natural here. You’re snapping pictures while doing your favorite traditions as a family: baking cookies, holiday movie marathon, stringing lights, making paper snowflakes...

Bonus points for including the family pet in coordinating gear! 

Cozy Fam

No matter your vibe, the best holiday photos balance style with personality. Props like wrapped gifts, mugs of cocoa or string lights can add texture and life to the frame. And don’t forget—your outfits don’t need to match perfectly. Coordinating tones and a shared mood are what create the magic. 

Ready to make your family photos unforgettable? Shop our holiday shop (plus more festive looks at Carter’s and carters.com!) and find looks that fit your family’s holiday vibe best.  

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