carter’s, inc.

Carter’s®

Carter’s is the leading brand of children’s clothing in the United States today.

Trusted by generations of families for making life easier, Carter’s creates a full range of cute, quality baby and children’s clothing, gifts, and accessories that have provided solutions for real life since 1865.

Carter's

OshKosh B’gosh®

OshKosh B’gosh is one of the most recognized brands of kids clothing in the world, and designs apparel with a playful personality that celebrates the imagination and creativity of the kids who wear it.

OshKosh B’gosh has been built to last since 1895, and joined the Carter’s family in 2005.

OshKosh B’gosh

Just One You®

Carter’s created Just One You to provide cute, high-quality clothing, bedding, décor, and accessories for little ones from preemie to toddler at exceptional value to Target customers in 2001.

Just One You

Genuine Kids®

OshKosh B’gosh established Genuine Kids, a truly unique brand for truly unique kids, to provide quality apparel that combines modern designs and authentic details to Target customers in 2003.

Genuine Kids

Child of Mine®

Carter’s launched Child of Mine to offer a variety of heartwarming infant and toddler products – including sleepwear, everyday essentials, bedding, décor, toys, and other accessories – to Walmart customers in 2003.

Child of Mine

Precious Firsts®

Carter’s launched Precious Firsts to give parents an adorable and comfortable layette collection for newborns and infants - available exclusively to Target customers since 2010.

Precious Firsts